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Showing posts from November, 2022

How to Make a Funny and Engaging Skit for Social Media

At Shot Blast Media, we LOVE creating funny skits to share with our audience! Skits make for great engagement on social media, and can be a form of guerrilla marketing for your business to increase brand awareness and generate sales. They can also be used for internal acquisition strategies, and generally to introduce your team. Social media audiences love seeing more personal forms of content, so skits are great to show off who you work with and your office! Here’s our top tips on how to make a social media ready skit scene to share with your viewers! Get your whole team involved! You’ll need people to act, film, direct and edit the skit! Have an ‘ideas’ meeting with the team. Pick a viable concept from the ideas and get started on planning characters and a beginning, middle and ending. Make a script beforehand and familiarise yourself with it. Make a location list and shot list. Where will the camera need to be when filming? Will you use close-ups or wide-shots? How man...

TikTok Video Content Ideas for Businesses

Are you wanting to get stuck in on the TikTok trend but don’t know where to start? Shot Blast Media have listed some TikTok video content ideas which could work perfectly with your brand. Meet the team – Introduce the team in the office on video. Add some fun facts about the individual team members in to create a humorous video. Case studies – These can be relayed by team members, or even get some of your clients to talk about your products or services. Behind the scenes of production – Show your products being made and developed, or even give your audience a glimpse of a team meeting. Office tour – Show off your space! Add in transitions and get someone to show your audience around the office! Day in the life – Looking to hire people to join your business? A great way of showing what it’s like to work somewhere is getting a team member to film their day in the office! Answer audience questions – TikTok has a feature where you can answer audience questions via video....

Women’s Entrepreneurship Day 2022

Women’s Entrepreneurship Day  occurs every year on the 19th of November and honours female entrepreneurs and their contributions to the entrepreneurial community. Women’s Entrepreneurship Day was founded by Pet Pioneer, Animal Fair Media Founder and Ellis Island Medal of Honor recipient Wendy Diamond, after volunteering with the Adelante Foundation providing microcredit to low income women. She decided she wanted to develop something to help this movement and similar causes. The first day was held on November 19th 2014, and was observed in 144 countries that year. It was described by Fortune Magazine as “a global movement to celebrate and support female founders and shed light on some of their challenges.” Today, we are appreciating Lotty Wiltshaw, Director & Founder of Shot Blast Media. Lotty started Shot Blast Media in 2012, and has since achieved a lot of big accomplishments, including winning awards, acquiring a brand new office, reaching 10 years in business and...

What is Guerrilla Marketing and How is it Best Used?

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Guerrilla marketing is a marketing tactic that uses creativity, imagination, and originality to promote a product or idea. It can be used as a type of direct marketing or to create buzz for a product. Guerrilla marketing is done in an unconventional way. These marketing campaigns are often short, inexpensive, and highly targeted. The term “guerrilla” refers to the unconventional nature of the marketing campaign. The word comes from the Spanish word “guerra” which means “to wage war” or “to fight”. First used in military strategy, guerrilla in this sense refers to small groups of soldiers who ambush larger enemy forces in surprise attacks. The term guerrilla was applied to marketing because it implies unconventional tactics and strategies executed by small numbers of people with limited resources against larger opponents. The guerrilla marketing technique uses creative and non-traditional strategies to reach a company’s target audience. It is often used when the product or ser...

The Video Production Industry: An Interview with David Mead

David Mead has been working at Shot Blast Media for more than 5 years now as a Camera Operator and Editor. In this interview with David, he discusses how he got into the video production industry, what he likes about working at Shot Blast Media, and his proudest moments in the film industry so far. When did you first decide to go into the video production industry? As a kid, I was obsessed with watching the original Star Wars trilogy and I remember discovering the ‘making of’ material with the DVDs and being able to see how it was made. I just thought, ‘I want to do that’, and here I am! What part of working in the video production industry do you enjoy the most? The best part about working in this industry is being able to constantly be creative. Creativity is a huge part of my role, and I love coming up with wacky ideas for different projects. I also enjoy working with the amazing team we have put together at Shot Blast Media, and working with a great boss too! When did yo...